Sierra Pollard's journey towards excellence in innovation began at the University of Florida, where she was one of the first people to graduate from the nation's first Innovation Academy. With a degree in Digital Marketing and Innovation, Sierra embarked on her career in the field, managing a social marketing team at an international corporation.
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In 2017, Sierra founded her first venture, Ginger Media Marketing, a digital marketing firm focused on creating innovative social media and marketing strategies for small businesses. Her goal was to create brand awareness and attract new customers for her clients.
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Driven by her passion for innovation, Sierra sought to expand her knowledge and skills. She was invited to study at the European Innovation Academy in Turin, Italy, where she earned a Master Certification in Innovation, Human Center Design, and Design Thinking. During her time in the program, Sierra was awarded the prestigious IP Sparks Scholarship for her creative intellectual property designs.
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Sierra's thirst for knowledge led her to further studies in Technology Innovation at Harvard University. In 2020, she earned a Masters in Product Innovation from Virginia Commonwealth University. Her academic achievements and expertise in innovation led her to become the youngest professor to teach at VCU.
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In 2020, Sierra became the first person to study innovation at both the undergraduate and graduate levels. Inspired by her journey and driven by a desire to connect business owners with innovation, she founded the Winnovation Agency®.
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As the CEO and founder of the Winnovation Agency®, Sierra is dedicated to encouraging innovation and providing marketing consultations for new business owners. Through the agency, she offers workshops, service packages, and networking events that foster a sense of community and support for businesses of all sizes. Additionally, the Winnovation Agency® has expanded to include custom print and t-shirt designs, catering to clients' visual branding needs.
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Sierra's commitment to empowering women in innovation led her to establish Women of the Lowcountry, a non-profit organization focused on fostering collaboration and community among women entrepreneurs.
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Sierra's expertise in innovation and design thinking also led her to become a Curriculum Developer for the Product Management and Product Innovation Courses at Fullstack Academy. She has developed various workshops aimed at nurturing the next generation of business engineers.
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In addition to her entrepreneurial and educational pursuits, Sierra is a professional keynote speaker. She continues to share her knowledge and inspire audiences at large conferences worldwide. Sierra also takes pride in being a Professor of Innovation and Design Thinking at the University of Florida.
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In 2022, Sierra led the Product Design courses for the Innovation Abroad collaboration between the University of Florida and Maynooth University in Maynooth, Ireland, further expanding her global impact.
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Sierra's unwavering commitment to innovation, entrepreneurship, and empowering women has positioned her as a trailblazer in her field. She looks forward to bringing the 4th Annual Women's Summit of the Lowcountry to Bluffton, SC in 2024, as she continues to make a lasting impact on the innovation landscape.
Meet Our CEO: Sierra Pollard
Innovation and Digital Marketing Expert
