Our Story

Innovation and Digital Marketing Expert

For the last 10 years, Sierra Pollard has made innovation her passion in life. She was one of the first people to graduate from the nation’s first Innovation Academy at the University of Florida. After earning a B.S. in Digital Marketing and Innovation, Sierra started her career in Digital Marketing at an international corporation managing a social marketing team. She started her first venture, a digital marketing firm: Ginger Media Marketing. She strives to create innovative social media and marketing strategies for small businesses to create brand awareness to attract new customers. Following a few years later, Sierra was invited to study at the European Innovation Academy in Turin, Italy, and receive her Certification in Innovation, Human Center Design, and Design Thinking. She then continued her education in Technology Innovation at Harvard University. Sierra moved to Richmond, VA, in 2019 to pursue and earn her Masters in Product Innovation.  


Sierra is the first person to study Innovation at the undergraduate and graduate levels. She decided that she wanted to connect women in innovation and help female entrepreneurs start their businesses! Sierra founded her second venture, the Winnovation Agency®.


The Winnovation Agency™ encourages innovation and inspiration for female founders and startups. Their workshops and network create community over competition and support. They hosted the first annual Women's Summit of the Lowcountry on Hilton Head Island, SC, in the summer of 2020. 


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